Books › Blue Book v25 n01 [1917-05], 1917 › scan 2
Scan 2
Blue Book v25 n01 [1917-05], 1917
58 lines. Read by computer on 22 September 2026. No printed page number was found. See the scan on archive.org.
1HOW GREAT EXECUTIVES DO THEIR WORK
3E. St. Elmo Lewis reveals the facts behind successful business, and the men who have made it successful.
5In this vital, compelling book, "Getting the Most Out of Business," already in its sixth edition, Mr. Lewis gives you the Gospel, the Romance, and the Science of Successful Business.
7How the house of J. P. Morgan & Co. is organized; what wrecked most of the Vacuum-Cleaner makers; how Kellogg planned his great cereal advertising campaign; Hugh Chalmers' plan for getting each day's work done on time; Frank A. Vanderlip's method of getting men to work his way—dozens of such successful ideas and methods are given, and from them is unfolded the big, complete law of Success.
9There are laws in business—very positive and exacting laws. Ignoring them means stumbling along below par, with the danger of failure always in view; following them means getting the highest per cent of personal and executive efficiency, which is the only possible guarantee of business success.
11The greatest thing in business is knowing how! The men who fail are the men who try to get along by guessing how, trusting to experience to teach them.
13This book tells you how, and tells you convincingly. It is the story and analysis of successful business and of the men who have made it successful. You can learn more from carefully studying this book than experience could teach you in years.
15It will fascinate you, but it will startle you, too. It gives you hard-headed facts about yourself. It will take your business measure and tell you where you fall short. It will show you your business photograph. It will give you a line on yourself. It checks you up, but it inspires you. It reveals the secrets of turning failure into success and comparative success into greater success. It does not spin theories, it presents facts. It does not prattle about imaginary possibilities. It deals with what is doing, and gives you sure passports to bigger, better business. It spurs you to buck up for larger success and shows you the way.
17Now—when the complications of war are opening up vast new business opportunities, and demanding better business knowledge, every man with responsibility on his shoulders, or the hope in his heart of being worthy of big responsibilities, should read this great manual of business science.
19When you know, your confidence is doubled, your courage and energy increased, your abilities properly directed, your success made more certain. That's the value of knowledge.
21What big men say:
23"I consider this the most instructive and the most practical work on modern business I have ever read." Charles F. Abbott, formerly President New England Efficiency Society.
25"Its localized and personal atmosphere seems to take one into the confidence of the great captains of industry and finance." Melville W. Mix, President Dodge Manufacturing Co.
27"If the book does not influence a business man's entire future he is beyond business aid." C. E. Knoepfel, Producing Engineer.
29"A great book, invaluable for the man who is slipping, as well as for a lot of big successful men." N. A. Hawkins, Sales Manager, Ford Motor Co.
31John H. Patterson, President of the National Cash Register Co., sums up the whole attitude of big men towards this new book, and the attitude every man should take, when he says: "I have ordered ten copies for distribution among our heads."
33Whether you have been long in business, alone or at the head of a company, or are a young man (or woman) just entering business for yourself, or as an employee, this book is for you.
35It answers any business problem.
36Explains methods and conditions of operation of such men as Morgan, Kellogg, Chalmers, Vanderlip, Wanamaker, etc.
37Gives the rules that test personal and co-operative efficiency.
38The rules of retail or wholesale, local or territorial business.
39Settling the right wage plan.
40Educating an employee, training a salesman or qualifying an executive.
42515 pages
44Free five day trial
4620,000 men have already profited by this book. Judge the worth of "Getting the Most Out of Business" for yourself. We send it on approval. You can have five days in which to read it, consider it. If you do not find it worth many times the price to you, return it at our expense. Fill out the coupon today, and we will send you the book by return mail.
48Ronald Press Co., 22 Vesey St., New York
50Ronald Press Co., 22 Vesey St., New York
51Send for my examination and approval, without expense to me, E. St. Elmo Lewis's book, "Getting the Most Out of Business." I agree either to return it to you within five days, or remit the purchase price, $2.50.
53Name ……………………………………………………….
55Business …………………………………………………….
57Address …………………………………………………….
The computer misreads some letters and numbers. Where a name matters to you, read the scan.